SEO report of thecookshop.co.nz

The Cook Shop

www.thecookshop.co.nz/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Try to make your site load faster.

 SEO

URL

Domain : www.thecookshop.co.nz/

Character length : 22

Title
The Cook Shop
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
The Cook Shop

Character length : 13

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 24%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
121000
Heading structure in the source code
  • <H1> Welcome to The Cook Shop website
  • <H2>  
  • <H2> Featured Product
  • <H3> Easy Pull Food Processor
Word cloud
  • cook5
  • shop5
  • creuset4
  • scanpan4
  • website3
  • line3
  • range3
  • emile3
  • kitchenware3
  • food3
  • christchurch3
  • makes2
  • best2
  • knives2
  • utensils2
  • dansk2
  • design2
  • bois2
  • vie2
  • fairmont2
  • processor2
  • holmwood2
  • quality2
  • service2
  • advice2
  • providing2
  • product2
  • please2
  • prices2
  • specialist2
  • main2
  • extensive2
  • cash2
  • iron2
  • henry2
  • phone2
  • mason2
  • ovenware2
  • road2
Keyword matrix
wordtitledescriptionsheading
cook
shop
creuset
scanpan
website
line
Two Word cloud
  • cook shop2
  • fairmont main2
  • emile henry2
  • food processor2
  • holmwood road2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 4 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 980px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
5,228 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
30
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.thecookshop.co.nz/resources/jquery/jquery-1.9.1.js
  • http://www.thecookshop.co.nz/.. /jquery-migrate-1.2.1.min.js
  • http://www.thecookshop.co.nz/.. /jquery.orbit-1.2.4.min.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery.cookie.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery.validate.min.js
  • http://www.thecookshop.co.nz/.. /jquery.colorbox-min.js
  • http://www.thecookshop.co.nz/resources/template/cart.js
  • http://www.thecookshop.co.nz/resources/jquery/fontdetect.2.1.min.js
  • http://www.thecookshop.co.nz/resources/template/script.js
List of render blocking css files
  • http://www.thecookshop.co.nz/.. /colorbox.css
  • http://www.thecookshop.co.nz/resources/jquery/orbit-1.2.3.css
  • http://www.thecookshop.co.nz/resources/template/style.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.thecookshop.co.nz/resources/jquery/jquery-1.9.1.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery-migrate-1.2.1.min.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery.orbit-1.2.4.min.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery.cookie.js
  • http://www.thecookshop.co.nz/resources/jquery/jquery.validate.min.js
  • http://www.thecookshop.co.nz/resources/jquery/colorbox/jquery.colorbox-min.js
  • http://www.thecookshop.co.nz/resources/template/cart.js
  • http://www.thecookshop.co.nz/resources/jquery/fontdetect.2.1.min.js
  • http://www.thecookshop.co.nz/resources/template/script.js
File size of all javascript files combined
366.58KB
Javascript minifying
You can save 134.3KB (47% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.thecookshop.co.nz/resources/jquery/colorbox/skin2/colorbox.css
  • http://www.thecookshop.co.nz/resources/jquery/orbit-1.2.3.css
  • http://www.thecookshop.co.nz/resources/template/style.css
File size of all css files combined
22.63KB
CSS minifying
You can save 6KB (28% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
12.03KB
Gzip compression
Error! By using Gzip you can save 184.2KB (70% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
28
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.thecookshop.co.nz/resources/image/homeimage.jpgExpiry time is not specified
http://www.thecookshop.co.nz/.. /image1005.jpgExpiry time is not specified
http://www.thecookshop.co.nz/.. /Tagine25cmRed.jpgExpiry time is not specified
http://www.thecookshop.co.nz/.. /jquery.colorbox-min.jsExpiry time is not specified
http://www.thecookshop.co.nz/.. /colorbox.cssExpiry time is not specified
http://www.thecookshop.co.nz/.. /close.pngExpiry time is not specified
http://www.thecookshop.co.nz/.. /loading.gifExpiry time is not specified
http://www.thecookshop.co.nz/.. /next.pngExpiry time is not specified
http://www.thecookshop.co.nz/.. /previous.pngExpiry time is not specified
http://www.thecookshop.co.nz/resources/jquery/fontdetect.2.1.min.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/jquery/jquery-1.9.1.jsExpiry time is not specified
http://www.thecookshop.co.nz/.. /jquery-migrate-1.2.1.min.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/jquery/jquery.cookie.jsExpiry time is not specified
http://www.thecookshop.co.nz/.. /jquery.orbit-1.2.4.min.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/jquery/jquery.validate.min.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/jquery/orbit-1.2.3.cssExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/Facebook-312.pngExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/background.jpgExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/banner.jpgExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/cart.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/footer_bg.jpgExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/logo.pngExpiry time is not specified
http://www.thecookshop.co.nz/.. /nav_item_separator.gifExpiry time is not specified
http://www.thecookshop.co.nz/.. /navigation_tier1_bg.jpgExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/script.jsExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/splash.jpgExpiry time is not specified
http://www.thecookshop.co.nz/resources/template/style.cssExpiry time is not specified
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
937.58KB
Image optimisation
You can save 599.8KB (65% compression) by optimising the images below:

 Traffic

Alexa
18916876

 Website security

IP
210.5.55.51
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : Shopping Cart , ( 0px from top )
  • H1 : Welcome to The Cook Shop website, ( 730px from top )
  • H2 : Featured Product, ( 730px from top )
  • H2 :  , ( 801px from top )
  • H3 : Easy Pull Food Processor, ( 986px from top )

 Typos

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